Johnson & Wales University

Services

# TV
# Digital
# OOH

A New Recipe for Growth

CHALLENGE

Expanding brand perception beyond culinary and hospitality to drive broader consideration across multiple campuses among students and parents.

STRATEGY

Activate the experiential learning promise—“Experience Your Future Now”—through a flexible, real-time optimized digital strategy that combined disruptive media, video, social amplification, and student- and parent-driven content.

IMPACT

increase

in Website Traffic

increase

in Applications

decrease

in Cost Per Inquiry

Harry Chapin

Managing Partner, Forge Worldwide

Collaborations for us are essential at bringing the best strategy and ideas to the table to help grow our client’s business, and Decibel Media has been an essential partner of ours for years. The best partnerships are based on a set of shared values, exceptional skills, and a strong will to succeed – The Decibel team embodies this ethos and are a lot of fun to work with as well.