Uno’s Pizzeria & Grill

Services

# TV
# Digital
# Video

A New Recipe for Geo-Targeting

CHALLENGE

Driving in-store visits and online orders for a national casual dining brand competing in a crowded, promotion-driven category where location and timing heavily influence decisions.

STRATEGY

Deploy a precision geo-targeted, full-funnel strategy using connected TV, paid social, influencer content, and search to reach nearby consumers at high-intent moments and re-engage them through the decision journey.

Impact

increase

in visits

ROAS

for online ordering

Kim Boynton

Marketing Director

I think of Decibel Media as an extension of my marketing team – they are truly partners, not just an agency. Decibel is incredibly responsive, collaborative, and ROI-focused: I love that they always report on performance metrics and compare them to past campaigns and relevant benchmarks. As an added benefit, they’re great people and it’s a pleasure to work with them.