Bernie & Phyl's Furniture
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“Bringing it Home”
CHALLENGE
Increasing online sales for a highly considered retail category where most shoppers research digitally long before purchasing.
STRATEGY
Implement a data-driven search strategy designed to capture high-intent shoppers, defend share of voice against competitors, and drive qualified traffic throughout the research phase.
Impact
0
Increase
in Online Orders YoY
0
Growth
in Revenue YoY
0